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Internship: Digital Marketing Assistant

recruitment • 26 February 2024

PaySika is a fintech that develops a set of banking solutions for French-speaking African countries starting with Central Africa, where more than 80% of the population does not have access to banking services but uses mobile money services. Thanks to a very friendly and multicultural team (six nationalities), we share the common goal of becoming the first super financial app in Central Africa. With a very user-friendly environment, our specificity is our ability to innovate very quickly and make ergonomic tools designed to meet the needs of our customers in order to scale quickly.

To strengthen our marketing team, we are recruiting a DIGITAL MARKETING ASSISTANT.

Main missions:
  • Propose innovative content to be posted on the networks to maintain the web presence in accordance with the marketing plan;
  • Communicate on behalf of the company and its services on social networks (Tiktok, X, Facebook, LinkedIn, etc.);
  • Guide the company in the development of its products and services;
  • Ensure competitive intelligence: learn about regulations and market trends, carry out benchmarks, monitor the launches of competing products/services.
  • Participate in the creation of visual sales support such as catalogues, advertising materials (posters, advertisements, exhibition stands, etc.);
  • Build and update charts to track marketing activity.
  •  

Profile sought:

  • Bac+2/3 in marketing/ digital marketing/ communication or any other equivalent degree.
  • Minimum 01 years of experience in the field.
Technical Skills Required:
  • Master the techniques of publishing on social networks (Tiktok, LinkedIn, Snapchap…);
  • Master the construction and management of Facebook groups in order to increase the online community;
  • Good command of French and English (syntax, spelling, vocabulary, style)
  • Good command of marketing tools and techniques: segmentation, market analysis

Skills:

  • Interest in digital, social networks and new technologies
  • Ability to work on multiple projects in parallel
  • Organization and rigor
  • Creativity
  • Business Skills

How to apply?

If you are interested in this position, please send your resume with the following address jobs@paysika.co 

If you do not yet have the PaySika application, you can download it here and obtain an XAF bank card free of charge.

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